Pictory’s Evolution: Smarter Security, Leaner Cloud, Faster Growth
Client Overview
- Client - Pictory
- Industry - AI-Powered Video Creation
- Region - Global
- Solution Focus: Cloud Optimization, Security Hardening, Infrastructure Modernization
Business Challenge
Pictory, a fast-growing AI-driven video creation platform, faced a pivotal challenge: to scale securely without allowing rising cloud costs or operational inefficiencies to slow down its momentum. Their key hurdles included:
- Security Vulnerabilities: Increasing platform usage heightened exposure to DDoS attacks, data breaches, and regulatory compliance risks.
- Cloud Cost Escalation: Reliance on high-cost AWS services such as ECS Fargate, Amazon Lex, and Cognito led to a surge in infrastructure expenses.
- Delayed Development Cycles: Slow and inconsistent provisioning of test environments negatively impacted development agility and release timelines.
Codincity’s Solution
Codincity executed a targeted transformation program, addressing security, cost optimization, and DevOps efficiency:
- Deployed AWS-native tools including WAF, GuardDuty, and reinforced IAM best practices to proactively mitigate threats and improve compliance readiness. Established real-time monitoring and automated enforcement for enhanced threat detection and response.
- Migrated workloads from ECS Fargate to ECS EC2 under Compute Savings Plans, achieving a ~10% reduction in annual AWS costs. Rationalized AWS service consumption and implemented tighter cloud cost governance.
- Refactored the legacy environment into Terraform scripts, enabling rapid, scalable provisioning and decommissioning of development and test environments. Introduced environment segregation for better cost tracking, access management, and operational visibility.
Business Impact
- Enhanced Security Posture Strengthened defenses through automated threat monitoring and improved regulatory compliance
- 10% Cost Reduction Achieved measurable annual cloud savings without compromising performance
- Faster Development Cycles Enabled rapid provisioning of isolated environments, boosting development speed and release frequency
- Operational Agility Improved deployment management, cost visibility, and access controls across environments
Results
Through Codincity’s strategic cloud modernization and security hardening approach, Pictory evolved into a more resilient, efficient, and agile platform.
The result: smarter security, leaner cloud operations, and faster innovation cycles—paving the way for Pictory’s continued global expansion.
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